The Auburn Tigers represent college football on RallyFuel. Multiple-time SEC champions, the Tigers have hoisted the conference trophy 8 times. On the national stage, Auburn has captured 2 championships. The Tigers play home games at Jordan-Hare Stadium, an outdoor facility in Auburn, AL seating 87,451 fans. Founded in 1856, Auburn athletics carry Aubie the Tiger tradition into every contest, with the program's fight song "War Eagle" echoing through Jordan-Hare Stadium on game day. When fans fuel a Tiger athlete on RallyFuel, 90% lands directly with the athlete — funding training, recovery, and the realities of college sports.
The Football Program at Auburn University competes at the NCAA Division I Football Bowl Subdivision (FBS) level, representing one of the premier programs within the Southeastern Conference (SEC). As a member of the SEC West Division, Auburn faces consistently high-caliber competition, regularly contending with nationally ranked opponents and maintaining a presence in postseason bowl games. Within the university’s athletic ecosystem, football serves as a flagship sport, driving significant institutional visibility and engagement. The program emphasizes elite athletic performance, rigorous competition, and continuous development to maintain its stature among the nation’s top-tier football programs.
Auburn’s Football Program benefits from state-of-the-art infrastructure designed to optimize athlete performance and development. The program’s home venue, Jordan-Hare Stadium, boasts a seating capacity exceeding 87,000, featuring a natural grass playing surface and an intense game-day atmosphere fueled by a passionate fanbase. This environment cultivates a competitive edge and prepares athletes for high-pressure situations.
The program’s dedicated training complexes provide comprehensive resources encompassing strength and conditioning, rehabilitation, and skill development. These facilities integrate modern technology and sports science to enhance player readiness and reduce injury risk. Beyond physical training, Auburn offers robust academic support tailored to football student-athletes, ensuring balanced progress in both athletic and educational pursuits.
Playing football at Auburn University offers significant commercial and personal brand-building opportunities. The program benefits from extensive exposure through SEC Network broadcasts, national television contracts, and digital streaming platforms, ensuring high visibility for athletes. Auburn’s passionate and large fanbase, both locally and nationally, provides a vibrant market for sponsorships, endorsements, and community engagement initiatives.
The program’s strong regional ties attract local and national sponsors eager to associate with Auburn football’s competitive and cultural prominence. For recruits, this translates into substantial NIL (Name, Image, Likeness) potential, enabling athletes to capitalize on their on-field success and fan engagement. The combination of elite competition, comprehensive development resources, and a supportive commercial environment makes Auburn an attractive destination for athletes seeking to elevate their athletic and personal brand trajectories.
