Privacy Policy

RallyFuel, LLC (“RallyFuel,” “we,” “our,” or “us”) is committed to protecting your privacy and ensuring transparency regarding the collection, use, and sharing of your personal information. This Privacy Policy outlines our data practices in relation to your use of the RallyFuel platform, including our website, mobile application, and related services (collectively, the “Platform”). By accessing or using the Platform, you consent to the practices described in this Privacy Policy.

The Platform is hosted in the United States and is subject to U.S. state and federal law. If you are accessing the Platform from another jurisdiction, please be advised that you are transferring your personal information to us in the United States, and by using the Platform, you are agreeing to that transfer and use of your personal information in accordance with this Privacy Policy. You also agree to abide to the applicable laws and U.S. federal law concerning your use of the Platform and your agreements with us.

We collect various types of information, including but not limited to:

1. Information You Provide Directly to Us:

• Name, alias, date of birth, email address, phone number, and account credentials.
• Payment information, including credit card details and cryptocurrency wallet addresses, for processing NIL contributions.
• User-generated content, such as discussion board posts, comments, and athlete interactions.

2. Information We Collect Automatically:

• IP address, browser type, and device identifiers.
• Usage data, including interactions with athletes, NIL transactions, and engagement history.
• Cookies, tracking pixels, and analytics data to monitor site performance and improve user experience.

3. Information from Third Parties:

• Social media integrations if you log in via Google, Apple, or other social media platforms.
• Verification data from payment processors, compliance partners, and affiliated organizations.

1. We collect and process personal information for the following purposes:

• Account Management: To create and maintain your RallyFuel account and help you match with athletes or users who may be interest based on your preferences.
• Transaction Processing: To facilitate NIL contributions, verify payments, and provide transaction history.
• Platform Optimization: To analyze usage patterns, improve functionality, and enhance user experience.
• Regulatory Compliance: To enforce our Terms of Service and comply with applicable laws, including NIL regulations, financial reporting obligations, and tax compliance.
• Security & Fraud Prevention: To detect, prevent, and mitigate fraudulent activity and unauthorized access.
• Marketing & Engagement: To provide you with updates, promotions, and relevant RallyFuel content.

The type of information collected and the purposes listed above are necessary for our legitimate business interests including, without limitation, to develop our products and services, grow our business, study how you use our services and inform our marketing strategy.

1. We do not sell or rent personal information to third parties. RallyFuel may share your personal information under the following circumstances:

• With Service Providers: Payment processors, compliance partners, and technical support vendors that help operate our Platform.
• With Athletes: When you make a NIL contribution, the athlete receiving funds may view your contribution details (excluding sensitive payment information).
• Legal & Compliance Obligations: If required by law, regulation, or court order, or if necessary to protect RallyFuel’s legal interests.
• Business Transfers: In the event of a merger, acquisition, or asset sale, user data may be transferred as part of the transaction.

We may disclose information in a manner that does not identify you personally to any parties and for any purposes we deem appropriate.

We are based in the United States, and the platform on which the Platform operate are hosted in the United States. By using the Platform, you consent to your information being transferred to and stored in the United States. Some countries may require stricter privacy policies than those described herein. If you are accessing the Platform from a foreign country, you understand and agree that your information may be transferred to, stored, and processed in our home jurisdiction or the jurisdiction of the third parties described herein, and that the data protection and other laws of our home jurisdiction or the jurisdiction of such third parties might not be as comprehensive as those in your home country.

We implement industry-standard security measures to safeguard your information, including encryption, access controls, and regular security audits. However, no method of data transmission is entirely secure, and RallyFuel cannot guarantee absolute protection.

You may access and update your information by visiting your account profile. You may also request erasure of your information in certain circumstances.

We retain user data while you are an active user of the Platform and for as long as necessary to fulfill legal, regulatory, and operational obligations. You may request data deletion by contacting us at privacy@rallyfuel.com

1. Depending on your jurisdiction, you may have the following rights regarding your personal information:

• Access & Correction: Request a copy of your information regarding your personal information we have collected in the past 12 months (including the categories of personal information we have collected, the categories of sources of such information, and the purposes for which we have collected such information). Details about our data collection, use and third-party disclosures can be found in this Privacy Policy. In addition, you have the right to request a copy or correction of your personal information.
• Data Portability: Receive your data in a structured, commonly used format.
• Opt-Out of Marketing: Manage communication preferences and opt out of promotional emails. Please note that even if you opt out from receiving communications, we may still contact you with important information related to your use of the Platform.
• Opt-Out of Sale of Information: Opt out of the sale of your personal information, and notice of whether we have sold or disclosed your personal information to third parties in the past 12 months (and if so, what categories of information we have sold or disclosed, and what categories of third parties we have disclosed it to). We do not sell personal information to third parties. Should such change, we will notify users and provide an ability to opt out as required.
• Deletion: Request deletion of your RallyFuel account and associated data.

We will not discriminate against you if you choose to exercise any of these rights. To exercise these rights, please contact us at privacy@rallyfuel.com. We may require verification of your identity before further processing your request. In certain instances, we may be permitted by law to decline some or all of such request.

RallyFuel uses cookies and similar tracking technologies to enhance user experience, analyze website performance, and provide personalized content. You may manage cookie preferences through your browser settings.

RallyFuel may contain links to third-party websites or services. Third parties may provide materials to the Platform that use cookies, web beacons, or other tracking technologies to collect your information, including information about your online activities over time and across different websites and other online services. Those third parties may use this information to provide you with interest-based advertising or other targeted content. We do not control third party tracking technologies or how third parties use them. We are not responsible for the privacy practices of external entities and encourage users to review their policies independently. This Privacy Policy does not apply to any third party websites, services or applications, even if they are accessible, downloadable, or otherwise distributed through the Platform.

RallyFuel is not intended for individuals under the age of 13. If we become aware of personal information collected from a minor, we will take immediate steps to delete such data.

RallyFuel reserves the right to update this Privacy Policy periodically. Changes will be posted on this page with the revised effective date. Continued use of the Platform constitutes acceptance of the updated terms.

Any dispute relating to this Privacy Policy shall be governed in accordance with our Terms of Service.

If you have any questions or concerns regarding this Privacy Policy, please contact us at: Email: privacy@rallyfuel.com

By using RallyFuel, you acknowledge that you have read, understood, and agree to the terms outlined in this Privacy Policy.