Where fans fuel champions.
Simple. Secure. Direct.
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Where fans fuel champions.
Simple. Secure. Direct.
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Where fans fuel champions.
Simple. Secure. Direct.
Where fans fuel champions.
Simple. Secure. Direct.
12 Schools•Division I•Est. 1920
Founded in 1920 when athletic officials from six Texas HBCUs met in Houston to form a new league, the Southwestern Athletic Conference is the nation's premier HBCU athletic conference and one of the oldest in college sports. Charter members were Bishop College, Paul Quinn College, Prairie View A&M, Samuel Huston College, Texas College, and Wiley University. Today the SWAC has 12 member institutions split into East and West divisions, competing in NCAA Division I Football Championship Subdivision play and headquartered in Birmingham, Alabama. The conference has led all FCS conferences in average home attendance every year but one since the subdivision came into existence — a record driven in part by its nationally celebrated marching band culture, including Jackson State's Sonic Boom of the South, Southern's Human Jukebox, and Grambling's World Famed Marching Band. SWAC football champions do not enter the FCS playoffs; instead they face the MEAC champion in the annual Celebration Bowl at Mercedes-Benz Stadium in Atlanta, the de facto HBCU national championship game. The conference sponsors eight men's and ten women's NCAA-sanctioned sports, including baseball, basketball, football, track and field, soccer, softball, bowling, and volleyball. Prairie View A&M won the 2025 SWAC Championship, defeating Jackson State 23-21, before falling to South Carolina State in a four-overtime Celebration Bowl thriller.
Official Website
Founded in 1920 when athletic officials from six Texas HBCUs met in Houston to form a new league, the Southwestern Athletic Conference is the nation's premier HBCU athletic conference and one of the oldest in college sports. Charter members were Bishop College, Paul Quinn College, Prairie View A&M, Samuel Huston College, Texas College, and Wiley University. Today the SWAC has 12 member institutions split into East and West divisions, competing in NCAA Division I Football Championship Subdivision play and headquartered in Birmingham, Alabama. The conference has led all FCS conferences in average home attendance every year but one since the subdivision came into existence — a record driven in part by its nationally celebrated marching band culture, including Jackson State's Sonic Boom of the South, Southern's Human Jukebox, and Grambling's World Famed Marching Band. SWAC football champions do not enter the FCS playoffs; instead they face the MEAC champion in the annual Celebration Bowl at Mercedes-Benz Stadium in Atlanta, the de facto HBCU national championship game. The conference sponsors eight men's and ten women's NCAA-sanctioned sports, including baseball, basketball, football, track and field, soccer, softball, bowling, and volleyball. Prairie View A&M won the 2025 SWAC Championship, defeating Jackson State 23-21, before falling to South Carolina State in a four-overtime Celebration Bowl thriller.
Official Website