
Where fans fuel champions.
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Where fans fuel champions.
Simple. Secure. Direct.
The Heart of America Athletic Conference (HAAC), widely known as "The Heart," is one of the premier and most innovative collegiate athletic conferences in the NAIA. Established in 1971, the conference encompasses a highly competitive group of private and public universities across Iowa, Kansas, Missouri, and Nebraska. Sponsoring 29 championship sports, The Heart is a recognized national powerhouse in both NAIA Men's Basketball and American Football, routinely placing multiple teams in national championship games. Defined by its motto "The Right Way to Play," the conference fosters intense regional rivalries on the field and on the court, backed by a passionate Midwestern fan base, elite athletics, and a strong commitment to academic excellence.
Official Website
The Heart of America Athletic Conference (HAAC), widely known as "The Heart," is one of the premier and most innovative collegiate athletic conferences in the NAIA. Established in 1971, the conference encompasses a highly competitive group of private and public universities across Iowa, Kansas, Missouri, and Nebraska. Sponsoring 29 championship sports, The Heart is a recognized national powerhouse in both NAIA Men's Basketball and American Football, routinely placing multiple teams in national championship games. Defined by its motto "The Right Way to Play," the conference fosters intense regional rivalries on the field and on the court, backed by a passionate Midwestern fan base, elite athletics, and a strong commitment to academic excellence.
Official Website